Pokemon Go e Google

LA STORIA DI Pokemon Go, Nintendo e Google, raccontata dal principio: è il cavallo di Troia per far passare la realtà aumentata

Money quote: “It started as an April Fools’ joke. Google released a funny video that mashed up Google Maps and Pokémon. The video, released on April 1, 2014, went viral, drawing more than eighteen million views in all. “We thought, Why not try and make it real?” John Hanke said. Hanke is the C.E.O. of Niantic, which was then a project inside Google, developing mobile games using augmented and mixed-media reality.”